BRAND 00101 CUT
The mark is a cut. Two ones hold the Y.
45° chamfer
26u gap
two 1s
02 LOCKUP
The mark stands. The word supports.
HORIZONTAL
STACKED
BADGE
CLEARSPACE ONE STEM
MINIMUM643218
03 SET
One construction, six glyphs.
04 TYPE
Two voices. Display and data.
Machines of light, built cold.
General Sans carries every sentence. Clash Display cuts the headlines. Never more than two weights on a page.
GEIST MONO CARRIES EVERY LABEL AND EVERY NUMBER 0123456789
| DISPLAY | CLASH DISPLAY 600 | +.002EM | HEADLINES |
| BODY | GENERAL SANS 430 | 0 | SENTENCES |
| DATA | GEIST MONO 400 | +.14EM CAPS | LABELS, NUMBERS |
| WORDMARK | YARD11 DISPLAY | DRAWN | IDENTITY ONLY |
05 LIGHT
Colour is light through the cut.
DISPERSION
MELT #FFA24BHot metal.
CORAL #FF6F61Signal.
EMBER #B23A28Afterglow.
INK #0B0A09
STEEL #B9B8B4
PAPER #F3F2EE
ASH #8F8B85
06 GRAIN
The cut leaves its trace.
SEAMCHAPTER BREAK
LAVAHERO GRADE
LINKPANELS
CHAINFEATURE WALLS07 WALLPAPER
The linkwork, two ways.
SEAM LIT
DEBOSS08 MOTION
Everything enters through the cut.
| REVEAL | 900MS | CUBIC(.2,.6,.2,1) | CONTENT ENTERS |
| THE CUT | 1600MS | CUBIC(.55,0,.25,1) | THE MARK IS MADE |
| WIPE | 1150MS | CUBIC(.65,0,.2,1) | ROUTES CHANGE |
| HEAT | 300MS | EASE | HOVER, ALWAYS |
| SEAM | SCROLL | LINEAR | THE GROUND BREATHES |
| SCRAMBLE | 600MS | STEPS | LABELS DECODE |
| MAGNET | 200MS | EASE-OUT | BUTTONS LEAN |
| TILT | 300MS | EASE | CARDS FACE YOU |
EASINGS CLICK TO RUN
REVEAL 900
CUT 1600
WIPE 1150
HEAT 300
REVEAL STAGGER CLICK TO RUN
BUTTON
CARD
LINKThe work
TAGYD-11
COUNTER CLICK TO RUN
0SHIPS
0PRODUCTS
0MODELS
THE CUT
CURSOR
09 VOICE
Say less. Cut clean.
01 HEADLINES: SIX WORDS OR FEWER
02 THE OBJECT CARRIES THE NAME
03 NO BOILERPLATE, NOTHING EXPLAINS ITSELF
04 HYPHENS, NEVER LONG DASHES
05 ONE LIGHT PER FRAME
10 PROOF
One mark, any material.
CHROME
DEBOSS
BACKLIT
GLASS
ETCH
SIGN
STACK| YARD11DISPLAY.TTF | TYPEABLE MASTER | /BRAND/YARD11DISPLAY.TTF |
| MARK + WORDMARK | LIB/SVGDATA.JSON | IN THIS REPO |
| WALLPAPERS + TEXTURES | PNG / JPG | /PUBLIC/MEDIA |